Creating and Managing Your Online Presence in a Career Transition

In the executive level job market it is important how you build your online presence. This is part of marketing but it is such a key part that, at EIM, we give it special attention. The part of marketing most people have the most trouble with is separating themselves from the pack and allowing themselves to be found through their online presence.

The vast majority of employers will look you up online before contacting you. What they find can be a real difference maker when it comes to getting a call or getting discarded.

Building your online presence has two parts. The first is building your presence and the second is providing content.

As a member of Executives in Motion you will have access to advice on establishing and enhancing your online presence.

Building Your Online Presence

  • Executives in Motion
  • LinkedIn
  • Twitter
  • Facebook

Building Activity Through Content

  • Write original content
  • Comment on a book or a news article
  • Follow top experts in your field and comment on their articles
  • Join LinkedIn Groups and publish there
  • Give speeches, video and place on YouTube

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